Content Management Systems

Which CMS is Right For Your Business? There are many Content Management Systems available for your business website, if you’re considering using one, it pays to find a CMS that fits your project. Four CMSs are popular among commercial website owners and large organizations: Joomla, WordPress, Drupal and HubSpot.

Here’s a quick look at these four systems and their set of features and business applications.

The websites of Harvard University, Porsche, United Nations IHOP restaurant and MTV Networks Quizilla all run Joomla. Using Joomla as a CMS for your business, you can create fairly complex sites minus the complicated installation and setup. Unlike WordPress, Joomla has more content and structure flexibility, which is ideal for e-commerce, community and business websites.

Unlike wordpress which was started as a blog, Joomla was built as a Content Management System. It’s flexible enough to accommodate websites that need relatively complex functionality and feature-rich online applications. It’s less complicated than Drupal in terms of installation and use. Another plus with Joomla is that it is very customizable for developers, therefore if you are hiring a professional to create your site, the sky is the limit as far as design goes.

Important features:

strong social network features, functionality, large information base, customization, ease of use.

Ideal for:

e-commerce websites, social networking. community platforms and small to large businesses.


Some may argue that Hubspot should not be on the list, after all Hubspot is an all-in-one marketing software first, and a CMS second. Looking at Hubspot as just a CMS, it is very basic and customization is difficult. However for those looking to benefit from the extensive marketing tools, it is well worth it. And for most businesses generating traffic and gaining customers is why they have a website to begin with.

Another difference with Hubspot is cost, while Drupal, Joomla and Wordpress are free, Hubspot does have a subscription cost. However, you are not paying for the CMS, you are paying for the comprehensive marketing tools at your disposal, and when used correctly can have a major impact on your bottom line. Is it worth it? Absolutely.

Important features:

comprehensive analytics tools, support, strategy development

Ideal use:

business websites looking to generate traffic and customers


The world’s most popular CMS began as an easy-to-use blogging platform but is now used by a large number of websites. One of the key benefits of using WordPress is its quick and intuitive approach to setting up a website or publishing content. One of the advantages to wordpress is the ability to easily use templates, which for some is a disadvantage, as the templates often look like, well, templates.

Important features:

extensive theme selection, user-friendly tutorials and free plugins

Ideal use:

fairly simple blogs and easy-to-manage site


Unlike WordPress, Drupal requires technical experience for installation and management. Its features are far more powerful than WordPress, which is why developers use it for creating complex websites.

Community portals such as Fast Company and Team Sugar run Drupal as a CMS. Many more advanced websites use it with the help of experienced developers. Drupal may not work for you if you can’t hire an expert to operate it.

Important features:

powerful taxonomy, ability to categorize and organize complex content

Ideal use:

complex and advanced websites, online stores, community websites and those with multiple users